HomeCategory Intelligence Reports
Category Intelligence Reports

One category, reconciled into a decision readout.

One category, reconciled into a decision readout. A category intelligence report takes a single category and tests whether its story holds across demand, availability, supplier evidence, and import-flow — then resolves it into a claim-graded call you can act on.

A category intelligence report takes a single category and tests whether its story holds across demand, availability, supplier evidence, and import-flow — then resolves it into a claim-graded call you can act on. This page shows what a report contains and the proof case available today.

01 — What a report contains

Evidence, reconciled — not a dashboard.

Every report runs the same disciplined structure. Each section carries its evidence grade, and any contradiction between the datasets is surfaced rather than smoothed over. Category movement read as an inventory flow rate, with promotional and seasonal distortion called out.

Every report runs the same disciplined structure. Each section carries its evidence grade, and any contradiction between the datasets is surfaced rather than smoothed over.

01

Demand read

Category movement read as an inventory flow rate, with promotional and seasonal distortion called out.

02

Availability & inventory story

Whether availability and inventory behaviour agree with the demand read — or quietly contradict it.

03

Supplier evidence

Concentration and fragility in the supply base, measured from public import records and supplier-overlap evidence.

04

Import-flow anchoring

Whether replenishment cadence lines up with demand — the anchor that tells a real trend from an inventory push.

Claim-graded verdict

Promote, watch, hold, or reject — with the reasoning shown, the assumptions named, and the lane it routes to.

How we reconcile a category
02 — The library

Proof case available now; the library is growing.

We are building the report library one category at a time, starting in our first proof vertical. The motorized-appliance proof case shows the method end to end on a real category. Want a specific category read? Request a pilot and we'll run it.

We are building the report library one category at a time, starting in our first proof vertical. The motorized-appliance proof case shows the method end to end on a real category. Want a specific category read? Request a pilot and we'll run it.

Want a read on your category?

Request a Category Intelligence Pilot, or start with a short, no-cost category screen first. Reports reconcile public datasets into evidence-graded signals and human-reviewed recommendations. Signals are labelled directional, hypothesis-grade, or decision-grade. We don't guarantee outcomes, cost savings, supplier replacement, or commercial success — a category read isn't certification, legal advice, or a binding quote.

Request a Category Intelligence Pilot, or start with a short, no-cost category screen first.

Request a Category Intelligence Pilot See the method

Reports reconcile public datasets into evidence-graded signals and human-reviewed recommendations. Signals are labelled directional, hypothesis-grade, or decision-grade. We don't guarantee outcomes, cost savings, supplier replacement, or commercial success — a category read isn't certification, legal advice, or a binding quote.